
Many youth-rated films show smoking scenes, study says, and that early exposure influences young people to start the habit.
By Alan Mozes, HealthDay Reporter (HealthDay News)
Young people who start smoking may be influenced to do so by movies they saw in early childhood, new research suggests.
What's more, the study found that almost 80 percent of the exposure to smoking scenes in movies came through films rated "G," "PG" and "PG-13."
"Movies seen at the youngest ages had as much influence over later smoking behavior as the movies that children had seen recently," said study author Linda Titus-Ernstoff, a pediatrics professor at Dartmouth Medical School.
"And I'm increasingly convinced that this association between movie-smoking exposure and smoking initiation is real," she added. "That's to say, causal. It is quite improbable that the association we see is due to some other influence, some other characteristic inherent in children or parental behavior. The relationship is clearly between movie-smoking and smoking initiation."
The findings are published in the January issue of Pediatrics.
What's more, the study found that almost 80 percent of the exposure to smoking scenes in movies came through films rated "G," "PG" and "PG-13."
"Movies seen at the youngest ages had as much influence over later smoking behavior as the movies that children had seen recently," said study author Linda Titus-Ernstoff, a pediatrics professor at Dartmouth Medical School.
"And I'm increasingly convinced that this association between movie-smoking exposure and smoking initiation is real," she added. "That's to say, causal. It is quite improbable that the association we see is due to some other influence, some other characteristic inherent in children or parental behavior. The relationship is clearly between movie-smoking and smoking initiation."
The findings are published in the January issue of Pediatrics.
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